Marketing changes by the minute, but there are certain trends that pop up which show no indication of going away. Landing pages have become a crucial part of any marketing strategy, and here’s why: They Combine Various Points of Marketing Content marketing, product...
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3 Secrets of Successful Small Businesses
Starting a business is difficult. You might have a great business idea, an excellent product, and even a team of hardworking employees, but it’s still extremely hard to get off the ground and actually start seeing some profit gain. Because the business market is so...
Web Based Applications: What They Are and Why They’re Useful
It’s no secret that corporate America is becoming increasingly decentralized. In the matter of a few short decades, we have jettisoned the world of LAN lines for more agile cloud computing solutions. While all this progress gives businesses new and innovative ways to...
Why a Custom Website Is the Right Choice for Startup E-Commerce Sites
If you are a fledgling e-commerce startup, it can be tempting to purchase a turnkey style template website. After all, money is tight when you are starting out and you have to watch where you allocate your resources. Unfortunately, failing to invest enough into your...
For Your Website, Mobile Optimization Is a Must. Here’s Why.
In the digital age, you can’t fool around with your website development. Long gone are the days when your site would be viewed only on one type of device or browser. Now, your site needs to provide the same high-quality experience whether it’s viewed on a laptop with...
3 Common E-Commerce Web Development Mistakes (And How to Fix Them!)
The world of e-commerce has grown exponentially in the last few years. In fact, according to Lemonstand, e-commerce was already a $1.6 trillion market by the end of 2015. That being said, there’s no shortage of professional website development mistakes to be...
5 Reasons You Need to Consider Outsourcing Web Development
In today’s digital age, having a web presence is absolutely essential in creating a successful business. And what’s more, having an attractive, efficient website is becoming more and more ingrained in a business’s sales. In fact, according to Inspired Magazine,...
How Your Outdated Website May Be Influencing Your Online Presence
Websites are visual indicators of what your business is and what they do. If a website is sub-par, it can easily have a detrimental influence on a business’ online presence. Out of all online visitors, 38% will stop engaging with a business’ website if there’s an...
Does Your Business Need a New Website? 6 Red Flags
Imagine a grocery store with half empty shelves, broken lights, and no signs on top of the aisles telling you where to find “Cereal” and “Pasta.” On top of that, the automatic sliding doors won’t open all the way, the shopping carts all have one broken wheel, and you...
Want a Successful Website? Don’t Make These 3 Web Design Mistakes
The Internet has changed a lot of things about the way businesses work and how customers interact with them. Now, almost 48% of consumers list a website’s design as the number one factor in deciding how credible a business is. In an age as technical as this one, your...
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Cyber Treats: Tax Time Tech Tips
What was it Ben Franklin said?Maybe that the only two certain things in life are phishing scams and taxes? Something like that... According to IRS data, tax scams spike in January and February and intensify through April. Last year, scammers targeted numerous business...
Cyber Treats: Tech Tips? Check.
Cold Weather? Check. Snow? Check. New Year's Tech Tips? Check. Staying busy this January? Here are some quick tech tips to help you stay safe and work more efficiently. Maybe consider tacking these onto your resolutions? ✅ Restart PCs and...
Cyber Treats: The Cybersecurity Crystal Ball
Cybersecurity Crystal Ball We don't have one... but we can get pretty close by examining the top cybersecurity concerns of business and IT leaders as we enter the new year. Why gen-AI tops the list of technology concerns: The rise of generative AI has resulted in...
Cyber Treats: Texting Troubles
The FBI's Warning Against Texting - Here's What to Do. What the FBI’s advice on encrypted messaging means for your business. Back in October, there was a large-scale cyber attack on Verizon, AT&T, and Lumen. The NSA has since said that this was an attack...
Cyber Treats: “We’ll Get to It Later?”
Paying a premium? Make sure you qualify for the payout. Cyber liability and data breach insurance policies can protect your business in a cyber attack, but only if you have the required protections in place. Picture this: A mid-sized manufacturing company felt their...
